It’s officially here, the Windows 10 media campaign has started as we’re a mere 10 days away from the official launch of the most anticipated operating system update in recent memory. Microsoft have rolled out the big guns i.e. Babies for their initial advertising and you’ll have a hard time not going ‘awww’.

The advertising pushes the notion that your children’s future will be brighter thanks to the features that Microsoft built right into Windows. Cortana plays a prominent role in these ads. Windows 10 have been available to testers for a year now and Microsoft boasted a massive 5 million Windows Insiders. The update will be free to all Windows 7 and 8 users given that you accepted the Free Windows 10 upgrade prompt. Windows 10 will also be available to purchase as a DVD based disk in stores or a USB option coming later this year. Windows 10 will feature game streaming which we tested and walked away impressed.

You can watch the video above and decide for yourself. But remember my young warrior, you must embrace Windows 10 if you want to save the world.